Strategy executive for Deloitte Insights to headline Hull College ethics lecture series

Denise L. Weiss, UX strategy and digital operations leader for Deloitte Insights, will present “The Ethical Case for Digital Empathy in User Experience” during the Russell A. Blanchard Distinguished Lecture Series in Ethics, hosted by the Hull College of Business at Augusta University.

The lecture will begin at 6 p.m. Oct. 4 in the ballroom of the Jaguar Student Activities Center. This event is free and open to the public.

Weiss is the head of the digital operations and user experience strategy for Deloitte Insights, which is the flagship destination for thought leadership generated by Deloitte’s more than 250,000 professionals globally. Deloitte Insights provides in-depth reports, articles, videos and podcasts to help organizations and leaders reach their potential.

“In collaboration with the audience development team, I set the user-first strategic direction for the editorial, production, design and technology teams to ensure content is delivered as a compelling, intuitive digital experience,” Weiss said.

Prior to joining Deloitte Insights, Weiss pioneered a user experience strategy discipline from within Deloitte’s in-house creative agency, the Green Dot Agency.

Weiss earned her Bachelor of Science in Business Administration from Washington University in St. Louis and is a certified usability analyst through Human Factors International. For the last decade, Weiss has been living near St. Augustine, Florida, with her husband, two sons and parents.

“The Russell A. Blanchard Distinguished Lecture Series in Ethics is an annual event meant to inspire students, faculty and community leaders in their ethical decision making,” said Dr. Richard Franza, dean of the Hull College of Business.

The series is named after Russell Blanchard, former CEO of Georgia Bank and Trust, now South State Bank. A Georgia Bank and Trust Endowment was established within the Augusta University Foundation to honor Blanchard, who is renowned as a highly ethical business person and was the first recipient of the Augusta University Alumni Association’s Distinguished Alumnus Award.